Poise had their eyes set on shaking up the gastronomy scene in Singapore when it first launched. In preparation for its launch, Contentmrkt was brought in to create a unique brand identity for the restaurant that would pierce through an already-crowded social space. From curating a visual feed to carving an iconic rock and roll audio language that reflects the style of head chef Steve Lancaster, Contentmrkt successfully placed Poise on the map for discerning diners as it continues to strive for culinary excellence.